Most people are OK with how we've handled it. That said, we're not going to change how we monetize Clicker Heroes 1. Despite very few of our players having complained, it felt wrong when we started doing it and it still feels wrong now. People can make their own decisions, right? But it just doesn't sit well with me. Everyone in the industry seems to rationalize it by shifting the blame, assuming way too much cognizance on the part of their victims. And that's what a large part of free-to-play gaming is all about. We really don't like making money off players who are in denial of their addiction. It costs us nothing but payment processing fees. It's not like we have artists drawing each ruby by hand. Unfortunately, those who have a problem are usually in denial about it, and would be too ashamed to ask us for a refund. But we don't want this kind of money if it came from anyone who regrets their decision, if it made their lives significantly worse as a result. They are known to the industry as "Whales". We made a lot of money from these players who spent thousands. But I strongly suspect that this is not the case. I can only hope that these people could afford it, and that they were doing it to support us, and not to feed an addiction. Despite this, we found that some number of players spent many thousands of dollars on rubies. In Clicker Heroes 1, we never tried to abuse players with our real-money shop, and for the most part we designed it without the shop in mind so that you never have to purchase rubies to progress. That alone is not a bad thing, until it gets abused. There are several reasons why we are making this decision.
Clicker heroes 2 rlcharacters free#
We chose paid upfront, for $29.99 (fully refundable for a year after launch), and we are in a situation where we have to explain ourselves to a massive number of players who were expecting/hoping for a free sequel. We had to choose one of two models: Paid upfront like traditional games, or free-to-play with a real-money shop like Clicker Heroes 1. Why Clicker Heroes 2 is abandoning free-to-play
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